Your Guide to Promotional Shirts
Aug 30
If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's Consumer Study, wearables are the #1 most popular pr...
Continue ReadingThe Power of Perceived Value
Jul 24
In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...
Continue ReadingHow One Hour Can Determine Your Success
Jan 6
After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ...
Continue Reading5 Tips for Boosting Social Media Engagement
Nov 22, 2025
Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms ar...
Continue ReadingCorporate Social Responsibility and the Beauty of Giving Back
Nov 15, 2025
Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn't it? But it doesn't h...
Continue ReadingYour Brand Is Your Business - Market It!
Oct 16, 2025
As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...
Continue ReadingWhy You Should Consider A New Hire Welcoming Kit
May 23, 2025
Did you know that according to Gallup, only 12% of employees feel they have experienced a good onboarding experience? Onboarding is more than just filling out the mandatory HR paperwork and some tr...
Continue ReadingHow to Choose Uniforms the Whole Team Will Love
Feb 13, 2025
If you've been in the workforce for a couple of years, you've probably had to wear a company uniform at one point or another! Across all industries, trades, and professions, uniforms are common - t...
Continue Reading7 Ways to Instantly Make Your Website More User-Friendly
Oct 28, 2024
With more and more people preferring to conduct business exclusively online, a user-friendly website isn't just desirable, it's required if you want to be successful. These seven tips will help you...
Continue ReadingImprint Everything: A Guide to Printing Methods
Oct 21, 2024
Once you've found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decorati...
Continue ReadingThe Importance of Corporate Holiday Gifting: Strengthening Relationships Inside and Out
Sep 23, 2024
The Importance of Corporate Holiday Gifting: Strengthening Relationships Inside and Out The holiday season offers businesses the perfect opportunity to show appreciation and strengthen relationshi...
Continue ReadingPromotional Products and Their Impact on Breast Cancer Awareness Campaigns
Sep 19, 2024
Promotional Products and Their Impact on Breast Cancer Awareness Campaigns Breast Cancer Awareness Month, observed every October, is a powerful movement aimed at educating people about the importa...
Continue ReadingGiving Back: The Importance of Corporate Social Responsibility
Aug 24, 2024
Whether you're putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a better ...
Continue ReadingProduct Safety: What You Need to Know
Apr 2, 2024
No matter what they're purchasing, no one wants their products to be unsafe - it's a no-brainer! In the United States, there are several different product safety regulations that promotional produc...
Continue Reading3 Things Every Busy Professional Needs
Dec 14, 2023
If there's one thing we never have enough of, it's time. We haven't quite figured out a way to freeze time yet, but we have found ways to save it. If you're a busy professional, these three FREE pl...
Continue ReadingLanyards: Everything You Need to Know
Oct 23, 2023
When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different ...
Continue ReadingHow Promo Products Can Make a Lasting Impression
Aug 30, 2023
How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...
Continue Reading